Notes From Group Meeting & Class 10/8

We had a super group meeting before class

Notes From Super Group Meeting/Client Meeting Debrief:

Empowering Women
Not prepared to do one-one-ones with clients
Lean towards mental health, both go hand in hand
Full circle - Physical Well-Being + Mental Well-Being
Struggling to separate first timers and returners
People want the two girls to share their stories but one of them wants privacy
Testimonials for the retreats instead?
They want to keep the mystery around the retreat
20-35 age bracket because they have the skills for that
Slogan - YOU ARE ENOUGH


More Questions For Client:

Promotion - How does the audience find out about it? How are they targeting the audiences that they want to target? Who does it appeal to?
What relationship to the retreat do the bootcamps have?

Survey Question Ideas:

Age?
Occupation?
Are you currently active? If so, how?
On a scale of 1 to 10 how confident in your own skin are you?
Do you think you need to be internally happy in order to fully appreciate your body?
Is nutrition important to you?
Is fitness/physical health important to you?
Do you think these are connected to your mental health and well-being?
Do you think body confidence is an issue for women in New Zealand?
Do you personally struggle with body confidence?
Would you prefer to work on your well-being individually or in a supporting community?
Do you think you would spend money to improve your physical and mental well-being?
Which platforms do you receive/see advertising on?
Are you influenced by testimonials?


We asked the three other Body Love groups to contribute some questions for the super group survey:

1. Are you confident with yourself? Do you like your body? What would you change?

2. What is more important, being healthy or being skinny?

3. Who is your ideal body?

1. What is your biggest insecurity?

2. What do you love about yourself?

3. Do you feel nervous going to the gym?

4. Does exercise improve your confidence?

5. How do you feel after exercise?

6. What are other ways you deal with your well-being?

7. Who do you look up to?

8. What is holding you back?

9. What would encourage you/motivate you?

1. How would you rate you physical activity?

2. How would you rate your mental health?

3. How much time do you spend on your physical health per week?

4. How much time do you spend on your mental health per week?

5. How connected do you think mental and physical health is?

6. How many hours do you regularly sleep at night?

7. On a scale of 1-10, how would you rate your stress level

8. Describe your job: (Sedentary) (Active) (Physically Demanding)

9. On a scale of 1-10, how would you rate your Nutrition (1=very poor - 10=excellent)?

10. If your participation is lower than you would like it to be, what are the reasons? (Lack of Interest) (Illness/Injury) (Lack of Time)

11. Where do you rate health in your life? (Low priority) (Medium Priority) (High priority)

12. How committed are you to achieving your health goals? (Very) (Semi) (Not very)

13. Please check how you prefer to exercise: a) (INSIDE) (OUTSIDE) (COMBINATION) b) (LARGE GROUPS) (SMALL GROUPS) (ALONE) c) (MORNING) (AFTERNOON) (EVENING)

14. Do you usually feel motivated to exercise? (Always) (Often) (Sometimes) (Never)

15. Do you need internal or external motivation to exercise?

16. Do you enjoy exercise?

What’s in a SPP?

1. Background research: introduction, context, initial findings
2. Issues: from a preliminary process perspective
3. Thought leadership: your take, your insights
4. The response: the opportunity, objectives & strategy
5. Scope: design taster, description of each, design collateral
6. Budget: choices that reflect clients position
7. Flowchart/Timeline: the when and how, the process, sequencing
8. Team members: who you are as a team

Survey:

Age?
Occupation?
Do you think body confidence is an issue for women in New Zealand?
On a scale of 1 to 10 how confident in your own skin are you?
What do you love about yourself?
Are you currently active? If so, how?
Do you usually feel motivated to exercise? (Always) (Often) (Sometimes) (Never)
Do you enjoy exercise?

Do you feel nervous going to the gym?

Does exercise improve your confidence?
Please check how you prefer to exercise: a. (Inside) (Outside) (Both) b. (Large Groups) (Small Groups) (Alone) c. (Morning) (Afternoon) (Evening)
What is more important: being fit or losing weight?
How do you prioritise nutrition? (Low Priority) (Medium Priority) (High Priority)

How committed are you to achieving your health goals? (Very) (Semi) (Not Very)

How many hours do you regularly sleep at night?

On a scale of 1 to 10 how would you rate your stress level?

How much time do you spend on your physical health per week?

How much time do you spend on your mental health per week?

Do you think mental and physical health are connected?

Do you think you need to be internally happy in order to fully appreciate your body?

Would you prefer to work on your well-being individually or in a supporting community?
Do you think you would spend money to improve your physical and mental well-being?
What would encourage you/motivate you to work on your well-being?
What advertising platforms do you engage with? (Magazines, TV, Promotional Mail, Emails, Billboards, Posters, Facebook, Instagram, Twitter, Snapchat, Other Social Media, Other)
Are you influenced to join groups/activities by testimonials?

Who do you look up to?